Make a Difference: Breast Cancer Awareness Month

October is Breast Cancer Awareness Month, a month dedicated to helping raise awareness about the importance of detecting breast cancer early. Other than skin cancer, breast cancer is the most common cancer among American women. In fact, 1 in 8 women in the United States will develop breast cancer in her lifetime. In 2019, an estimated 268,600 new cases of invasive breast cancer will be diagnosed in women in the U.S. as well as 62,930 new cases of non-invasive (in situ) breast cancer. Here are more statistics on how breast cancer can affect individuals in the U.S.:

  • 62% of breast cancer cases are diagnosed at a localized stage, for which the 5-year survival rate is 99%

  • This year, an estimated 41,760 women will die from breast cancer in the U.S.

  • Although rare, men get breast cancer too. The lifetime risk for U.S. men is about 1 in 1,000

  • An estimated 2,670 men will be diagnosed with breast cancer this year in the United States and approximately 500 will die

  • There are over 3.5 million breast cancer survivors in the United States

  • On average, every 2 minutes a woman is diagnosed with breast cancer in the United States

  • There is currently no known cure for breast cancer, and its early diagnosis is critical to survival

Sources: National Cancer Institute and American Cancer Society


$1 from every purchase will be donated

How You Can Help

To help increase awareness of the disease, Perfectly Posh® has partnered with the National Breast Cancer Foundation. $1 from every purchase of the limited edition Nice Melons Big Fat Yummy Hand Crème will be donated to the National Breast Cancer Foundation to help educate and support services to those affected by breast cancer.

You can make a difference! Spread the word and encourage communities, organizations, families, and individuals to get involved. Join in the cause to help women in need today.


About National Breast Cancer Foundation, Inc.

Recognized as one of the leading breast cancer organizations in the world, National Breast Cancer Foundation (NBCF) is Helping Women Now® by providing early detection, education and support services to those affected by breast cancer. A recipient of Charity Navigator’s highest 4-star rating for 14 years, NBCF provides support through their National Mammography Program, Beyond The Shock®, breast health education, and research programs. For more information, please visit